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Nicole from Monomoy Social Media

Helping navigate the large and overwhelming world of social media. From simple tips to full-service management across platforms and everything in between.

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Choosing the Right Social Media Platforms - Know Your Audience! ๐Ÿง 

Happy Thursday Reader!Today I wanted to share the first step in choosing the social media platforms that make the most sense for your business or nonprofit. 1. Know Your Audience This is a critical step in choosing the best social media channel. You need to have a clear understanding of who your target audience is before you can decide which platform will work best for reaching them. Think about things like age, gender, location, interests, and income. The more specific you can be, the...

Happy Thursday Reader!We all know that social media can be a powerful tool to reach people and grow your business or nonprofit. But there are so many different social media channels, how many of them do you have to be on? And how do you know which ones are right for you?The good news is that you CAN make social media work for you with less effort by focusing on the right things in the right places. The key to this is choosing the right social media platforms.I know - social media can be...

Itโ€™s here! Enrollment is now officially open for my course, The Social Success System! Are you or your team ready to ๐—ฏ๐—ฒ ๐—ฐ๐—ผ๐—ป๐˜€๐—ถ๐˜€๐˜๐—ฒ๐—ป๐˜ in managing social media in 6 weeks and achieve better results for your organization? If you want to have an in-house plan and system to ๐˜€๐—ฎ๐˜ƒ๐—ฒ ๐˜๐—ถ๐—บ๐—ฒ on and get better results from social media without wondering what works, which online information is correct, and ๐˜„๐—ถ๐˜๐—ต๐—ผ๐˜‚๐˜ ๐˜„๐—ฎ๐˜€๐˜๐—ถ๐—ป๐—ด ๐—ฝ๐—ฟ๐—ฒ๐—ฐ๐—ถ๐—ผ๐˜‚๐˜€ ๐—ต๐—ผ๐˜‚๐—ฟ๐˜€, be sure to join us in The Social Success System! Check it out and...

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Hey โ€” Nicole here. :-) Is this you? ๐Ÿ‘‰ You're tired of feeling overwhelmed by social media and unsure how to manage it effectively for your business or organization. ๐Ÿ‘‰ You've seen the potential of social media for growth and engagement, but you're not sure where to start or how to train your team to handle it. ๐Ÿ‘‰ You have a vision for a better social media presence but you feel drained and frustrated because you know there's so much more to learn. ๐Ÿ‘‰ You want a way to make a bigger impact on...

Hi there Reader!If your organization has been active on social media for some time, you may be familiar with the term "Engagement Bait" A while back, Facebook announced that they would be taking measures to restrict the reach of posts that โ€œtake advantage of [the] News Feed algorithm by boosting engagement in order to get greater reach.โ€ Some examples include using the phrase "Comment below!", asking people to share a post with the condition that they will be entered into a contest if they do...

Good afternoon Reader!Let's talk about the importance of engagement for your business! Having content that gets your followers talking is key, but there's more to it than that. If you're just posting away without taking the time to connect with your audience, you're missing out on a fantastic chance to have real-time conversations and grow your following. So, what can you do to step up your game in this department? ๐Ÿค” Check out some quick tips below for getting more engagement on Social Media!...

Happy Thursday Reader, Let's talk about page optimization.... on any platform.Page optimization is all about making it easy for someone who visits your page to quickly and easily understand what you do and what you are offering. Here are a few tips to help optimize your page: Consider what your customers need to know about your business today, for them to be able to take action in the future Try to make this information straightforward and concise. Aim for a sentence or two in your bio. Think...

Happy Thursday Reader!Would you rather have 10,000 followers who never engage with your content or 100 followers who engage every time? When it comes to the game of social media, most people think the victory lies in getting more followers. However, a large audience means nothing if it's made up of people who aren't engaging with your content and taking action. Having a small yet mighty community of followers is far more effective than getting lost in a massive crowd of disengaged users. More...

Good Morning Reader,As I'm sure you are aware, managing a small business or nonprofit is no small task! So today I wanted to share 3 tools I highly recommend to make your life easier! They are straightforward, user-friendly, and do what you need them to do without being overly complicated. And, did I mention?...they're free! For Project Management: Asana - This Project management software is great for keeping track of your day-to-day work tasks and action items. I also use it for my rotating...

Happy Thursday Reader, Are you having fun with your content? Your content doesn't always need to be polished and professional and you donโ€™t need to leave your personality behind when youโ€™re running a business page on social media (unless youโ€™re a grouch!). Itโ€™s not just okay, itโ€™s a good idea to include a chuckle or two, or some other diversion. Fun content makes your page more engaging. Your followers will enjoy the extra engagement, which makes them more likely to share posts you publish...